Senator Bongbong Marcos is the leading choice of Filipino voters, according to a vice presidential preference poll completed within a week prior to the May 9 general elections. The last pre-election surveys were conducted by the two most reliable pollsters in the country, Social Weather Stations (SWS) and the Standard’s Laylo Report.
In the latest SWS poll done between May 1 to 3, Marcos regained the lead with 29% out of 4,500 survey respondents nationwide. He was followed by lone female candidate, Rep. Leni Robredo of Camarines Sur, who garnered 28%. Four other candidates are also running for the second highest post in the land, but their chances are virtually nil.
Marcos’ ranking jumped four points compared to his performance in the immediately preceding SWS polls taken on April 18 to 20. On the other hand, Robredo inched up two percentage points over the same period. Both candidates now have double-digit leads versus their other rivals.
Meanwhile, the Laylo Report published by national broadsheet The Standard revealed similar results. Marcos garnered 30% of 3,000 likely voters who were polled between April 27 and May 1. Close behind was Robredo at 29%, and a far third was Senator Chiz Escudero at 20%. The three other candidates had a combined 18%.
The Philippine Star columnist Babe Romualdez considers the Laylo Research Strategies (LRS) firm as the most credible polling organization in the country. It was founded by Pedro Laylo Jr. in 2001 after he retired from SWS. Laylo obtained his master’s degree in political science from the University of Connecticut’s Roper Center with a concentration in public opinion research.
Romualdez said billionaire businessman Enrique Razon Jr. “has been relying on the Laylo surveys even when he was still the owner of The Standard (then known as Manila Standard Today) to assess the political landscape and gauge voters’ choices.” According to Romualdez, the shipping tycoon regularly commissions LRS to conduct surveys because its methodology is the most detailed and comprehensive with the biggest sample size representing all 18 regions of the Philippines.